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Relationships are the Heart of Successful Companies

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Success in business (as well as our personal lives) is all about relationships and relationships are all about real communication. During major catastrophes like Hurricane Sandy when the ability to effectively communicate fails, the depth of this reality becomes clear.

Effective, real communication is the lifeblood that feeds relationships; relationships are the heart of successful companies. Their ability or inability to function optimally together creates life (success) or death (failure).

To function optimally, collectively leadership, employees and customers must be aligned to ...

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Living on Purpose

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Breakthrough Success Principle: Living on Purpose

I don’t believe it is random why we exist. I fully believe that each of us is on this earth at this point in time for a specific purpose and when we fulfill our purpose, we empower others to fulfill theirs.

To fulfill our Purpose, we must evolve into our highest selves. This evolution happens through the defining moments and events that forge and shape us. None of which are random, as there exists a specific ...

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Employees’ Impact Customer Retention

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Would your company like to increase customer retention and employee engagement? The core of our customer retention philosophy is that it takes an entire company to retain customers. Today I want to talk to you about how employees’ impact customer retention and what they need to know to ensure their actions will retain customers.

To increase customer retention, employees must be held responsible and accountable for having an active role in customer retention. They must realize and internalize the significance of ...

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Employees are Companies’ Competitive Advantage

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Empowering others to shine and be their authentic selves is a tremendous gift we give others; it’s a gift I love to give. For businesses it’s not only a tremendous gift, it’s good and profitable business that why today’s Make It Actionable™  Strategy focuses on employee engagement that creates your competitive advantage.

Each person is unique and because each and every one of us is unique, each relationship we create is also unique. Therefore they can never be duplicated nor commoditized. ...

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Improve Customer Experience, Be a Customer First Company

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Today’s Make It Actionable Strategy™ is for you if your company would like to increase customer retention and improve the customer experience by being a customer-first company.

What is a customer-first company? Customer-first companies consider three perspective; the executives, employees and customers.

From the Executives’ Standpoint, they:

  • Believe their businesses exist solely to provide value to customers in exchange for a profit
  • Put customers at the heart of their culture, vision and objectives
  • Focus “outside-in” from customers’ point-of-view not an “inside-out” company’s perspective
  • Develop every function ...
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Journey to Forgiveness

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Journey to Forgiveness

Most of us have had to endure traumas throughout our lives that despite our best efforts to bury the hurt deep within our hearts, the wounds remain open, unhealed and uncared for. The first of my many childhood traumas was the sudden, unexpected death of my mother when I was 4 years old and the negligent emotional abandonment of my father as my 4 siblings and I were left to deal with her death on our own. Yet forbidden to ...

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Defining Ideal Customer Profile

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Today’s Make It Actionable™ Breakthrough Success Strategy™ is for you if your company is: not attracting enough customers, not loving the customers you do attract, or not getting fair value for services. Possibly your cost to serve and cost of sale are too high or customer-facing employee morale is suffering. If any of these apply, they are symptoms your company is serving the wrong customers.

It’s impossible for our companies to be the best fit for all customers and for ...

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Customer Relationship Development ROI

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Watch this week’s valuable Make It Actionable™ Breakthrough Success Strategy video to get greater results and investment returns on customer relationship development.

As a career long customer advocate, I started my company about 11 years ago because I felt it was important for companies to put customers’ needs first and do what was in their customers’ best interests. Sometimes that means walking away from sales opportunities. When you truly care about your customers and your company; saying no to opportunities that ...

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Persevere to Achieve the Higher Vision

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Persevere to Achieve the Higher Vision

Just returned from a 4-day mastermind retreat in San Diego, CA where I was blessed to learn and mastermind with 124 amazing men and women; who like me are business owners and executives seeking to broaden their perspective, add greater value and stay true to their authentic Purpose. My very favorite activity is always the mastermind opportunities where we get to tap into the collective minds of each other to broaden our perspective. The first afternoon of our mastermind retreat ...

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Get More Customers Thru Breakthrough Customer Experiences (Series – Part 3)

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Get More Customers Thru Breakthrough Customer Experiences (Series – Part 3)

This month we continue our series to “Get More Customers Thru Breakthrough Customer Experiences” by focusing on the role and impact of employees. This is the 3rd in a series with the purpose of providing actionable strategies to help your company attract, retain and grow profitable customer relationships; for which your Customer Experience is the catalyst.

Employees who are well equipped, empowered, challenged, rewarded and aligned make happy, long-term employees. Happy employees are engaged in their jobs. When employees are engaged ...

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